Back to Industries
🏢 Core ICP

WhatsApp CRM for agencies: sell WhatsApp as a service under your brand and keep 100% of the margin

White-label with your domain and logo, unlimited sub-accounts for your clients, native sync with HighLevel and Chatwoot, Claude MCP AI included. Resell at $99-$499 USD/mo — you pay $19/sub-account/mo. The difference is yours, with no revenue share.

200+ agencies reselling
5x-25x typical margin
1 day setup
★★★★★ 4.9
Why Wazzap for agencies

The 3 traps that kill agencies that offer WhatsApp

If you already manage 5+ clients and want to offer WhatsApp as a service, this is what you're up against.

Reselling platforms branded by someone else = clients who skip you

If you put your client on a platform branded by another vendor, sooner or later they discover they can go direct. You lose the account and the margin.

Full white-label: your client NEVER sees Wazzap

Your domain (app.youragency.com), your logo, your colors, your emails. To your client, this platform is 100% yours. No way they can skip past the agency.

Building your own platform = $50k-200k + 6-12 months

If you want to offer WhatsApp seriously, you need backend, infra, anti-ban, integrations, multi-tenant support. Any senior dev will quote 6 months minimum and a 3-person team.

Platform live in 1 day for $19/sub-account/mo

The infra (anti-ban, CRM sync, AI, bulk messaging) is already built and battle-tested. You configure your brand and start reselling on day 1.

Per-agent / per-message pricing = margin that shrinks

Solutions charging per agent ($50-150/agent) or per message (Cloud API: $0.005-$0.15) shrink your margin as your clients grow. Adding a new client costs more each time.

Flat $19/sub-account/mo — unlimited agents and messages

You pay $19/mo per Wazzap sub-account. You charge your client $99, $199 or $499 — the difference is yours. No revenue share, no hidden commissions.

Agency stack

Everything your agency needs to sell WhatsApp as a service

🎨

Full white-label

Domain (app.youragency.com), logo on login and dashboard, corporate colors, favicon. Even transactional emails go out under your brand. Your client never sees Wazzap.

Custom domainLogo + colorsBranded emails
👥

Multi-client sub-accounts with master panel

One sub-account per client, fully isolated. Agency master panel to see status of all of them, manage access, monitor issues. New client onboarding: 5 minutes.

Multi-tenantMaster panelFast onboarding
🔄

Native sync with HighLevel + Chatwoot

The native HighLevel integration is what closes the decision for 80% of agencies. One Wazzap sub-account per GHL sub-account — aligned with how you already manage your clients.

HighLevelChatwootPer sub-account
💰

100% of the margin — no revenue share

You set whatever price your market will pay. You pay $19 to Wazzap, charge your client $99-$499. The difference is yours. No platform commissions, no take rate.

Free marginNo commissionsFlexible billing
How it works

From zero to first sub-account sold in 1 week

No developers, no servers, no months of roadmap.

1

Configure your white-label (1-2 days)

You upload your logo, set colors, connect your domain (CNAME). Configure emails under your brand. In 1-2 days your platform looks 100% yours.

2

Create test sub-accounts to validate (1 day)

You spin up a sub-account for your own agency first. Test the full flow: scan QR, sync to HighLevel, AI handling chats. Validate everything works before you sell.

3

Sell to your first clients (rest of the week)

You start offering WhatsApp as a premium service ($99-$499/mo depending on your market). New client onboarding: 5 minutes. Your margin starts flowing from day 1.

Real cases in production

What agencies that already scaled with Wazzap have to say

★★★★★

"Out of the 12 marketers I know who automate WhatsApp, 10 use Wazzap. White-label let us scale from 3 to 28 clients in 6 months without hiring more tech team."

Daniel Hernández · Almanegra Consulting

★★★★★

"We charge $199/mo per client, we pay $19 to Wazzap. 90% margin on a service we used to either outsource or build ourselves. Game changer for the agency."

Diego Ruiz · Forge Digital Agency

★★★★★

"We manage 28 sub-accounts in HighLevel. We used to pay thousands in LCs every month. We migrated to Wazzap's native sync and cut that bill to $19 per sub-account — savings of $1,800 USD/mo the first month."

Andrés Padilla · Vertex AI Consulting

Honest comparison

Wazzap white-label vs building vs reselling direct (without brand)

The 3 real options an agency has to offer WhatsApp.

Wazzap white-labelBuild your own platformResell Wazzap (no brand)
Initial cost$19/sub-account/mo$50k–$200k + team$19/sub-account/mo
Time to launch1 day6–12 months1 day
Your client sees your brand✓ 100%✓ 100%✗ Sees Wazzap brand
Risk of client skipping youZeroZeroHigh
Infra maintenanceZero — Wazzap handles itYour team 24/7Zero
Typical margin you charge5x–25x5x–25x1.5x–3x
Native HighLevel sync✓ Per sub-accountYou build it✓ Per sub-account
Claude MCP AI includedYou build it
Built-in anti-ban✓ Spintax + proxiesYou build it

When NOT to use Wazzap white-label? If you'll have fewer than 3 clients and don't plan to scale, individual accounts on Wazzap direct are enough. White-label makes sense starting at 3-5 clients.

Other industries

WhatsApp CRM for other verticals

If your agency serves specific industries, we also have vertical-specific guides.

$19/sub-account/mo — you charge what you decide

Free margin, no revenue share, no commissions

You pay $19 to Wazzap per client. You charge your client $99-$499. The difference is yours — always.

See plans and pricing

Frequently asked questions — WhatsApp CRM for agencies

Do my clients find out I use Wazzap?+

No. The platform runs on your domain, with your logo, colors, emails. There's no Wazzap branding visible anywhere.

How does it connect to HighLevel for my multiple sub-accounts?+

One Wazzap sub-account per GHL sub-account — aligned with how you manage your clients. You map them all from your agency master panel. New client onboarding: 5 min.

How much can I charge my clients?+

The agencies we know charge $99-$499 USD/mo. You pay $19 to Wazzap per sub-account — 5x-25x margin. No revenue share on our side.

Do I need hosting or developers?+

Nothing. Wazzap hosts the entire infra. You just configure a CNAME for your domain and upload logo/colors.

Is there a sub-account limit?+

No. From 1 up to 1,000+. Each sub-account costs $19/mo. For 50+ we have enterprise plans with discounts.

Does support go through your side or mine?+

You decide. Most common: you handle tier 1 (charging for it as part of the service), escalate to Wazzap only complex technical cases.

Does it work with HighLevel Snapshot / clones?+

Yes. Each new cloned sub-account connects to Wazzap in 2 minutes. You can include Wazzap setup in your standard onboarding process.

Launch your branded WhatsApp platform this week

7 days free, white-label live from day 1, scalable to 100+ clients.

Start free trial